MAYA-RESTREPO, María Alejandra; PÉREZ-RAVE, Jorge Iván; GONZÁLEZ-ECHAVARRÍA, Favián. Systematic literature review on customer analytics capabilities. Cuadernos de Administración, [S. l.], v. 40, n. 79, p. e2013472, 2024. DOI: 10.25100/cdea.v40i79.13472. Disponível em: https://ojs.h-novigo.com/index.php/cuadernos_de_administracion/article/view/13472. Acesso em: 18 jan. 2025.